Gingr Dog Business Blog | Pet Business Software Blog

2024 Pet Industry Trends to Watch

Written by Gingr | 1/3/24 8:00 PM

As we step into 2024, the pet industry continues to evolve with new trends that reflect pet owners' changing needs and preferences. Here are key trends to watch.

Sustainable and Eco-Friendly Products


With growing environmental awareness, pet owners are increasingly seeking sustainable and eco-friendly products. This includes:

  • Biodegradable toys
  • Organic food options
  • Eco-friendly grooming products

Technological Advancements
Technology plays a significant role in pet care, with advancements in:

  • Pet tracking devices
  • Automated feeders
  • Interactive toys that can be controlled via smartphones

Pet Health and Wellness
There's a growing focus on pet health, including preventive care. Expect more:

  • Supplements
  • Specialized diets
  • Fitness trackers designed specifically for pets

Customization and Personalization
Customized products that cater to the unique needs of individual pets are becoming more popular. This includes:

  • Personalized pet foods
  • Custom-fit harnesses and collars
  • Personalized toys, beds and apparel 
  • Customized apparel and products for pet owners

Luxury Pet Services


As pets are increasingly seen as family members, there's a rise in luxury pet services. These include:

  • High-end pet spas
  • Boutique pet hotels
  • Gourmet pet food services

Humanization of Pets


The trend of treating pets like family members continues to grow, influencing product and service offerings in the pet industry, from fashion to furniture designed specifically for pets.

These trends showcase the dynamic nature of the pet industry and the ongoing commitment to enhancing the lives of pets and their owners. Keep an eye on these developments as they shape the future of pet care.